Showing posts with label Micromax. Show all posts
Showing posts with label Micromax. Show all posts
Facebook’s Mobile Phone: Three Reasons to "Unlike" This Strategy
On paper, it’s a really good idea. More than a billion people use Facebook on a regular basis to connect with friends, weigh in on political ideas, and just generally brag. And as it turns out, MOST of them are posting, liking and commenting from a mobile device.
However, this announcement is NOT on paper. It’s real. And on most levels, it’s kind of silly. Facebook has become one of the most visible, one of the most recognized, and one of the most important brands on the planet, (although, according to the stock price relative to the IPO, NOT one of the most valuable.)
And yet, with all the Stanford MBAs on staff in their marketing and operations departments, is there anyone there voicing an opinion that this is a thinly veiled brand extension that's simply designed to appease shareholders with a strategy to create more revenue streams? Because, let’s face it folks, that’s what it is.
The subtext of the “exciting” and “new” direction for Facebook is to have another screen for advertising. Period. Facebook’s entire valuation was built – however hastily, however erred – on the idea that a billion+ eyeballs is a road paved with advertising gold. Add another screen, and you can charge another scale. The new rate card must be getting a design makeover just like the news feed.
But that road to gold, being paved this week with this mobile announcement, is pocked with obstacles. From a marketing perspective, these three obstacles indicate a likely FAIL and another rough year for Zuck & Co.
Creating Mobile Contacts from Paper Lists with Ringya
Ringya originally launched it's mobile contact management app of the same name on iOS back in January. Allowing users to create mobile contacts by taking a picture of a paper list, one that many probably have stuck on their fridge, is something that folks with Android can now do as well with the Ringya Android app release.
Putting contacts in context like this has several other advantages as well. You can send text messages just to your co-workers for instance, alerting them to a meeting, or to your kids school's parents list, letting them know of school events, or perhaps to find someone to pick your kid up if you're running late.
Speaking to Mashable, Ringya CEO Gal Nachum insightfully comments, "...We can share all sorts of assets — videos over YouTube, images over Instagram, but one of the fundamental elements are contacts."
The app has been described as a 'Dropbox for contacts', and offers the ability to share contact groups, or 'rings' as they are called in the app as well sync rings when they are updated, with everyone on the list automatically. The app is available for free on Google Play or for iOS in the Apple Store. The company has said through it's site that Blackberry and Windows phone versions could also be available at a later date although no details are available.
Android 4.4 Kitkat
The Nexus 5 should be the first smartphone to run Android 4.4 KitKat, Google's next OS iteration, out of the box. Google has already formalized the platform, but the details are a complete mystery. The fall time frame falls in line with previous platform releases; Android 4.0 came in October 2011, and Android 4.2 showed up in November 2012.Micromax Canvas 4 A210
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Micromax canvas 4 price 17550.
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GENERAL
2G Network GSM 850 / 900 / 1800 / 1900 - SIM 1 & SIM 2
3G Network HSDPA 2100
SIM Dual SIM (dual stand-by)
Announced 2013, June
Status Available. Released 2013, July
Weight 158 g (5.57 oz)
DISPLAY Type IPS LCD capacitive touchscreen, 16M colors
Size 720 x 1280 pixels, 5.0 inches (~294 ppi pixel density)
Multitouch Yes
Protection Corning Gorilla Glass
SOUND Vibration, MP3, WAV ringtones
Loudspeaker Yes
3.5mm jack Yes
MEMORY Card slot microSD, up to 32 GB
Internal 16 GB (10 GB user available), 1 GB RAM
DATA GPRS Yes
EDGE Yes
Speed HSDPA, 42 Mbps, HSUPA, 11 Mbps
WLAN Yes, Wi-Fi hotspot
Bluetooth Yes, v4.0
USB Yes, microUSB v3.0
CAMERA Primary 13 MP, autofocus, LED flash
Features Geo-tagging, touch focus, face and smile detection, HDR, panorama
Video Yes, 1080p@30fps
Secondary Yes, 5 MP, 720p
FEATURES OS Android OS, v4.2.1 (Jelly Bean)
Chipset MTK 6589
CPU Quad-core 1.2 GHz Cortex-A7
Sensors Accelerometer, proximity
Messaging SMS(threaded view), MMS, Email, Push Email, IM
Browser HTML5
Radio FM radio
GPS Yes, with A-GPS support
Java Yes, via Java MIDP emulator
- SNS integration
- MP3/AAC/WMA/WAV player
- MP4/WMV/H.264/H.263 player
- Organizer
- Document viewer
- Google Search, Maps, Gmail, Youtube, Calendar, Google Talk
- Voice memo/dial
- Predictive text input
BATTERY Li-Ion 2000 mAh battery
Stand-by Up to 220 h
Talk time Up to 8 h
